3 Tips for How To Sell Your Watch Online

What do you know about how to sell your watch online? Learn some simple strategies for making sure you find the best buyer.

While your average retail-outlet wristwatch may not attract much attention, the same cannot be said about luxury watches. If you own a vintage watch or a used luxury watch, there is a strong demand out there. Current estimates suggest that the luxury watch resellers market may reach $30 billion in the next few years.

Of course, knowing a market exists for you to sell your watch is a far cry from knowing how to sell your watch online. If you are in the market to part with your vintage or used luxury watch, however, keep reading. We’ll offer three tips to help you with selling your watch online.

1. Know What It’s Worth

While the market out there for used luxury and vintage watches is hot, it’s also a specialized market. Watch buyers can prove an exacting group who will turn their noses up at any watch that doesn’t exactly match what’s on their wish list.

With that said, before you decide to sell your Rolex watch, you need a clear picture of what your watch is worth. That requires some research.

You should spend some time online looking at listings for watches like yours. See what the asking prices look like. If possible, see if you can information about recent sales and actual selling prices for similar watches.

You may also consider getting an appraisal, which can give you some insight into what the market will consider the condition of your watch.

2. Take Good Pictures

The pictures you take will do a lot of the selling for you. You want the best pictures you can take. While you may not have all the tools of a professional photographer, most phones can take high-quality pictures. So, that means that you should focus on setup.

Make sure your watch is well-lit at the time of the pictures. Indirect light works best or you risk getting glare from the watch crystal or band. Putting the watch on a dark background may help as well.

Get pictures of the watch’s face, the band, and the back of the watch. This lets people get a clear look at its condition.

3. Writing the Listing

Keep the listing informational rather than promotional. Information you want in your listing includes:

  • Model number
  • Service history
  • Condition
  • Records of service
  • If you still have the box

In essence, you want to answer as many questions about the watch as you can.

You Can Sell Your Watch

While online sales might seem a bit odd for luxury watches, you can sell your watch there to serious buyers. The trick is that the choice to sell your luxury watch entails more work than selling most things online.

You must research the value of the watch and even get an appraisal. You need excellent pictures of the watch to back up your claims about the condition and the type of watch. You also need a good listing that provides as much pertinent information as possible.

Looking for more tips. Check out the posts in our Finance and Shopping sections.